The door of quality of official of American Zambia pains consumers Can the domestic milk enterprise make a comeback

The door of quality of official of American Zambia pains consumers Can the domestic milk enterprise make a comeback
On the occasion of " gathering cyanogen amine incident three times " When the first anniversary, Chinese dairy products trade lifts the great waves. Recently, two import, total, fill a prescription milk power by kilogram of American infant and pre-school children, officials of Zambia, U.S.A., because " protein content does not accord with the national standard " And is sent back goods by State Bureau of Quality Testing. This incident wavered and imported the position of the milk power in Chinese consumer's mind at last.
Then, emerging protein question, the excellent opportunity that will finally blow the clarion call of the attack as domestic milk power, will let consumer to put deep dairy products trade of trust crisis into, produce already " All crows are black--evil people are bad all over the world " Despair? " daily economic news " has launched the investigation at this point.
The official of American Zambia " The quality door " Pain the net friend
State Bureau of Quality Testing announces the food makeup name or description form not up to standard recently and enters the territory in July of 2009, American two batch, official of Zambia, import baby fill a prescription milk power, the intersection of concentration and the intersection of orange juice,etc. and batch 154 that one hundred thing import import the food, cosmetics and is examined and go wrong. Among them, two the intersection of batch and American baby, official of Zambia, fill a prescription milk power accord with national standard, send back goods because of the intersection of protein and content.
After the incident happens, the official of American Zambia issues a statement and claims on September 20, these two batches of milk power are imported by Xiamen China and Malaysia imports and exports Co., Ltd., the nutriment Company of the official of American Zambia has never authorized China and Malaysia Company to import these two batches of milk power, this incident has no relations with official of American Zambia Company.
When being interviewed by " daily economic news ", the nutriment of official of American Zambia (China) yesterday Limited company foreign Chen Xiaomin, director of affairs, emphasize " American milk power, official of Zambia, that sell process producing by factory to lie in Guangzhou at Chinese market at present, generally have no products which U.S.A. produce to sell in the regular channel. "
American Company, official of Zambia, say infant and pre-school children fill a prescription the intersection of protein and content in the milk power because of the change of different countries and regional regulation requirement will store difference in. The intersection of protein and content of milk power store difference in right away such as fill a prescription for the intersection of American and market and the intersection of Chinese market and infant and pre-school children of production. Aforesaid products sell in U.S.A. and accord with U.S.A. fill a prescription about infant and pre-school children milk power and the intersection of U.S.A. and the intersection of food and medicines supervise all regulation requirement of the administration bureau only, do not produce for China's market sales.
Xiamen China and Malaysia imports and exports Co., Ltd. Import Export Department manager Shen tells reporters, these two batch milk power was entrusted by a customer and acted for importation by this company, have already retreated and transported and given and originated in the country at present. Person in charge this emphasize this it is this that act for importation American product, official of Zambia, for the first time by company, and not circulated to the domestic market.
Even so, this incident does not or can't cause smallly and panically on the domestic market. A famous website reveals, participating in the net friend that investigates, more than 66% of person thinks the milk power of official of American Zambia is unsafe on the investigation that this incident carries on, will not continue choosing its product later. In addition more than 73% of net friend suspects the milk power of official of American Zambia of other batches may have a question.
Gather cyanogen amine incident cheap foreign milk power three times?
Before and after the domestic milk power question was exposed, actually numerous question products have appeared too in the foreign milk power.
As far back as 2004, American milk power, official of Zambia, on because getting rugged the intersection of intestines and bacillus exceed standard, judge subquality product go on, destroy in Ban, and compensate consumers. At the beginning of this year, American food and medicines supervise the administration bureau (FDA) The announcement, the milk power of baby, official of American Zambia is contained three derivatives which gather the cyanogen amine by detection and gathered cyanic acid three times, the milk power of baby of Nestle is included and gathers cyanogen amine three times by detection too, the producer responds and says the products that China goes on the market are out of question. How pleased and favor is sucessive to fall into around March " Form the crossdrift " ,Israel not long ago " Import the milk source " With " foreign milk power " The ones that sell in appearance bestow favour the milk power is exposed too suspectedly " Gather cyanogen amine and exceed standard hundredfoldly three times " ,But the producers all claim firmly that there is not quality problem.
"It means, it is an international hot topic that the security, especially infant and pre-school children's milk power of dairy products is safe. " Milk industry president Guo BenHeng calls the brightness when being interviewed by " daily economic news ", in terms of raw materials, may not import milk source either 100% are safe, pollution sources disturbances such as mad cow disease, foot-and-mouth disease, dioxin, inferior nitrate,etc. have taken place too. And control the milk source and process and manage, can produce high-quality infant and pre-school children's milk power all the same strictly in so long as native brand.
However, it is likewise a quality problem, the domestic milk power encountered Waterloo one year ago, but foreign milk power seems that receiving the above-mentioned incidents influences, the share on the Chinese market is rising constantly.
China throws" investment analysis and prospect of market of Chinese milk power of 2009~2012 years predict the report " that the advisor released revealing, since gathering cyanogen amine incident and happening three times, the pattern of the market of whole milk power has changed. Because consumers result in importing the milk power and assaulting the domestic market to the distrust of the native milk power, a lot of consumers transfer to the consumption crowd who import milk power, the pressure that domestic milk power enterprises face surviving. Correspond to this, the foreign milk power market share that occupied the advantage on the advanced market originally is strengthened gradually, at present, the occupation rate on the advanced market of foreign milk power rises to present 85% from 70% of the beginning of 2008; The share on China end market has risen much too.
Reputable milk industry the intersection of expert and the intersection of man and cotton Wang say whole the intersection of infant and pre-school children and the intersection of milk power and the intersection of market share and about 20 billion yuan at present, among them the foreign milk power accounts for between 10 billion yuan and 12 billion yuan. Cathay that monarch fit analysis report point out advanced infant and pre-school children fill a prescription milk power at the market in China too, American the intersection of Zambia and official 25% occupy first with market share, favor occupy second with 20%, more than pleased to occupy third so as to 12%, the three add up more than 50% which occupy advanced market share, add Abbott Laboratories, Nestle immediately after it, total and occupy the market share above the advanced market 70%.
Another according to data that the association of Chinese milk industry announce, up to will it be April 2009, domestic the intersection of brand and milk power market share shrink by a wide margin, and the foreign capitals brand milk power has accounted for and has 60% close toer than already been.

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